AI Insights · Timothy · July 2021
Top 5 Drawing & Coloring Apps Performance in Chile Q2 2021
Explore the performance of the top 5 drawing and coloring apps in Chile during Q2 2021, including trends in downloads, revenue, and active users.
In the second quarter of 2021, the drawing and coloring app market in Chile saw notable trends across the top five applications. Here's a detailed look at their performance, based on data from Sensor Tower.
Phone Case DIY experienced fluctuating weekly downloads, starting with 33.4K at the end of March and ending with 20.5K by late June. The app peaked at 39.3K downloads in early May. Active users followed a similar pattern, with a high of 88.3K in the first week of May, before stabilizing around 66.5K by the end of the quarter.
Pixel Art - Color by Number had a steady weekly revenue, peaking at approximately $483 in the final week of June. Downloads saw a gradual decline from 17.8K in late April to 7.8K by the end of the quarter. Despite the decline in downloads, active users remained relatively stable, hovering around 99K to 117K throughout the quarter.
Paint by Number: Coloring Game showed a consistent increase in weekly downloads, starting at 8.1K in late March and reaching 21.5K by the end of June. Active users mirrored this growth, jumping from 65.1K to 93.7K over the same period. Revenue remained modest, fluctuating between $23 and $52 weekly.
ColorPlanet® Paint by Number saw significant growth in both downloads and active users. Downloads increased from 1.5K in late March to 10.1K by the end of June. Active users also grew substantially, from 8.8K to 50.2K over the quarter. However, weekly revenue was negligible, with only a slight peak of $14 in mid-June.
Princess Coloring Game maintained steady weekly downloads, ranging from 4.7K to 8.7K. Active users saw a consistent rise, starting at 7.2K in late March and reaching 14.5K by early June, before slightly declining to 12K by the end of the month. Revenue was minimal, with only a single dollar recorded at the end of March.
These insights provide a clear picture of the drawing and coloring app market in Chile for Q2 2021. For more detailed data and further analysis, visit Sensor Tower.